Choose the plan that fits your vision
Build your own routine with Zyx, or find the tools to grow your coaching practice.
Your app. Your plans. Your AI.
App access and personal Zyx AI together in one monthly subscription. Build your own routine, manage your plans and track your progress on web and mobile, without a coach.
$10/month
App + AI included
Monthly subscription · cancel anytime
Monthly only · No free trial
Subscribe and manage billing on the website.
- Client app access on web and mobile
- Personal Zyx AI with private memory and files
- Training, nutrition, habits and supplements
- Your own plans, templates and check-ins
- Educational lab explanations
- A daily brief to help you plan your day
Already have a coach? Your app access is included with their coach plan. Join through their invitation; you do not need this subscription.
Monthly AI allowance included. See your usage percentage and renewal date. Optional $5 top-ups add another monthly allowance and carry forward while you keep your account. An active subscription is required to use them. No automatic top-ups.
More about your plans and privacy
Build training, nutrition, habit, supplement, instruction and check-in templates. Review Zyx drafts before applying them. Your daily brief uses your plans and, with your consent, relevant calendar details. If AI allowance runs out, your saved content, manual tools and ordinary daily checklist remain available.
Your conversations, memory and personal labs stay private unless you share them. If you join a coach, your coach controls permissions to build your own plans.
Coach plans
For your coaching practice. 14-day free trial on Base & Pro.
Invite clients through your coach account. They do not need the $10 independent Client plan.
For coaches just getting started. Test the system before committing.
- ✓ Up to 10 clients
- ✓ AI memory (coaching brain)
- ✓ Weekly check-in forms
- ✓ Client portal access
- ✓ Progress tracking dashboard
- ✓ Direct messaging
- ✓ Core protocol builder
- ✓ Automation & smart workflows
- ✕ Payments & invoicing (Pro & up)
- ✓ AI lab analysis (uses AI credits)
Perfect forNew coaches getting started
For independent coaches and growing practices. Both tiers include AI memory.
- ✓ Up to 40 clients
- ✓ Custom check-in forms
- ✓ Payments & invoicing
- ✓ Automation & smart workflows
- ✓ AI features
- ✓ AI lab analysis (uses AI credits)
- ✓ AI memory (coaching brain)
- ✕ Team access (move to Elite)
Perfect forSerious coaches ready to scale
For established businesses and multi-coach teams. Add seats anytime.
- ✓ Everything in Pro, plus:
- ✓ 2 coaches, 300 clients included
- ✓ Add coaches: +$100/mo each
- ✓ Add clients: +$50/mo per 100
- ✓ Unlimited AI lab analysis
- ✓ Unlimited AI memory
- ✓ $25/mo AI credits per coach seat
- ✓ Custom Branding included; custom domain optional
- ✓ Advanced reporting & analytics
- ✓ Priority support & onboarding
Perfect forGrowing teams & established brands
For large organizations and teams needing full infrastructure.
- ✓ Unlimited clients & coaches
- ✓ Everything in Elite, plus:
- ✓ Done-for-you custom build-out
- ✓ Custom Branding included
- ✓ Data migration, fully handled
- ✓ 24/7 priority support
Perfect forLarge teams & organizations
Branding and optional services
Custom Branding is a one-time purchase for Base and Pro. Other optional services are priced separately.
Protocol & Template Library
Unlock the full coach template vault used by top-tier functional health coaches. Unlimited use, yours to keep and brand as your own within the platform.
- ✓ Functional health protocols
- ✓ Supplement frameworks & stacking guides
- ✓ Training program templates
- ✓ Nutrition & macro blueprint templates
Custom Branding
A one-time unlock for Base & Pro coaches - Elite & Enterprise include Custom Branding at no extra cost. Apply your practice’s brand and use a branded LaunchSite OS subdomain. Custom domains require Elite or Enterprise and a separate $15/mo subscription; contact support about availability.
- ✓ Your brand across the coach and client experience
- ✓ Branded LaunchSite OS subdomain
- ✓ No "Powered by LaunchSite OS" anywhere
Compare the complete coaching workflow
Compare the features, client limits and optional services your practice needs. Our software comparisons include dated vendor sources and pricing assumptions.
- · Which client limit covers your expected roster?
- · Which plan includes the features you need?
- · Can you complete your coach and client workflow?
- · Which optional services carry separate charges?
- · What can you export before moving your records?
- ✓ Flat rates within each tier, so you know exactly what you pay
- ✓ Check-ins, automation & messaging; payments from Pro
- ✓ Purpose-built for elite functional health coaches
- ✓ One operating system, with no more disconnected tools
- ✓ Custom Branding is a one-time add-on, never priced per client
Before you start
Base and Pro each include a 14-day free trial with full access to that tier. You add a card to start. Cancel before the trial ends to avoid the first plan subscription charge. Separately purchased add-ons are outside the plan trial. Elite and the Client app have no free trial.
The plan and billing interval you selected at checkout begin billing automatically when the trial ends unless you cancel before then. Cancel from Settings → Billing before the trial ends to avoid the first plan subscription charge; access continues until the trial end date.
Annual billing on coach plans saves you 15% on your total, paid upfront. You can still upgrade coach tiers mid-cycle, and your remaining balance carries forward as a credit toward the new tier, so you only pay the difference. The Client app is $10/month with no annual option.
Pro comes in two flat tiers. Tier 1 is $129.99/mo (or $110.49/mo annually) for up to 40 clients. Tier 2 is $199.99/mo (or $169.99/mo annually) for up to 80 clients. Base and both Pro tiers include AI memory (the coaching brain) - no per-client surcharges. Both tiers include AI lab analysis with no separate lab limit - lab runs draw on the same monthly AI credits as the rest of the assistant, and a full lab review uses considerably more of them than a normal chat. Use the Tier 1 / Tier 2 toggle on the Pro card to switch. Once you exceed 80 clients, move to Elite, which covers up to 300 clients and adds a coaching team.
Move up to Pro Tier 2 (80 clients), or to Elite, at any time. No data loss, no penalties. And on an annual plan your remaining balance carries forward as a credit toward the new tier.
Yes. Your plan's client number is how many client records LaunchSite OS stores for you, not how many people you are actively coaching this month. When you deactivate a client, we keep everything - their check-ins, labs, photos, notes and history - so that if they come back in a year or two they pick up exactly where they left off. That storage is what the plan pays for, so an archived client keeps their space. Pausing a client for a holiday or an injury works the same way. Reactivating someone is always free and never blocked, even at your limit. The only thing that frees up space is permanently deleting a client, which really does erase their records for good.
Elite is $249/mo ($211.67/mo billed annually) and includes 2 coaches and 300 clients. Need more? Add coaches for +$100/mo each and clients for +$50/mo per additional 100 - add or remove seats anytime. Unlimited AI lab analysis and unlimited AI memory (the coaching brain) are always included at no extra cost, no matter how many seats you add. Every coach seat also comes with its own $25/mo of AI assistant credits - each coach gets their own budget and their own usage meter, and credits reset on the 1st. Team owners can see each coach's AI usage under Teams → Manage Coaches.
Custom Branding applies your practice’s logo, colors and identity across the coach and client experience, including the portal and emails, and includes a branded LaunchSite OS subdomain. A custom domain is a separate $15/mo service for Elite and Enterprise; it is not included in the one-time Custom Branding purchase.
No. The Protocol & Template Library is not available for purchase yet. It is marked coming soon in the add-ons section.
Custom Branding is a one-time $299 unlock for Base and Pro coaches, with no recurring surcharge. Elite and Enterprise include Custom Branding at no extra cost, and it comes with every managed coach app. Custom domains are a separate recurring service for eligible plans.
Pro and Elite plans include self-serve migration tools. Enterprise clients receive full done-for-you data transfer handled by our team.
Data is encrypted in transit and at rest, with row-level access controls and private health-file storage. LaunchSite OS supports adult wellness coaching and does not offer a HIPAA Business Associate Agreement. Medical care and workflows that require a BAA are outside the service scope. Legal responsibilities depend on actual use and relationships.
Start your free trial today.
Try Base or Pro free for 14 days, cancel anytime - or buy any plan now and get started instantly.